Meet the team

Fran Metcalf

Account Director 

Fran Metcalf spent more than 20 years as a newspaper journalist, writing breaking news as well as behind-the-scenes reports on top stories.

She has overseas experience on London newspapers and also spent several years covering State Parliament in Queensland. Other specialty reporting areas during Fran’s time with News Limited included legal affairs, police, courts, councils and health as well as lifestyle areas like food, wine, travel, books and more.

Prior to joining Sequel PR, Fran was Deputy Editor of the highly successful Brisbane News glossy title and held a dual role as The Courier-Mail’s Books Editor.

A respected features writer, Fran also tutored in this area for QUT in 2008 and 2009 assisting Creative Industries to master the art of feature writing and delivering many specialty lectures on the subject. Fran’s expertise in traditional media has been supplemented in recent years by her grasp of new media platforms and how to engage readers in meaningful conversation via the ever changing social media landscape.