FRIZELLE'S SUNSHINE AUTOMOTIVE GROUP
Sequel manages public relations for Frizelle’s Sunshine Automotive Group, one of Australia’s largest private car dealerships, from time-to-time. Sequel PR’s scope encompassed 22 South East Queensland and Northern New South Wales dealers, one of Australia’s largest commercial truck dealerships, a major finance business, tyre centre, smash repair business and carwash.
Sequel PR created media opportunities and worked across multiple car brands including Jaguar, Audi, Ferrari, Mazada, VW, Jeep, Hyundai, Land Rover, Rolls Royce, McLaren and Volvo.
Sequel PR has generated hundreds of media opportunities for Frizelle’s over several years and effectively amplified messaging relating to the company’s brands, people, partnerships,
products and services.
Sequel has driven regular TV, radio, online and print news stories for Frizelle’s Sunshine and leveraged
PR to target and effectively communicate with niche audiences.